Pulselocker is a new way to discover and dj music. The software acts like a lending library where you can download track to your locker and mix them into Tracktor and Serator. DJ offline before you make a purchase or exchange your old tracks for fresh ones at any time.
It’s basically try before you buy for DJs. The service looks to provide additional monetization options for artists and record labels who’s sales have largely been cannibalized by torrenting and other forms of online downloads.
Fred Han, Director of Marketing and Communications for Pulselocker talked about the process.
“Pulselocker was founded by DJs and producers and we built the company (and our business model) with the artists’ interests top of mind. While we cannot stop technology’s financial impact on the music ecosystem, we are providing new monetization opportunities to help soften the blow. In addition, we have our own licensing deals, and work with all providers of relevant content, be it majors or indies. At the same time, we pay artists and collecting societies and have all the legitimate rights to offer the services we do.”
“Our subscription model is totally legal and artist-friendly so no need to fear. These arrangements enable us to offer a catalog that spans from funk&rare grooves to reggae, hiphop, dnb, dubstep and house/techno (and subgenres), and is growing everyday.”
“If you play lots of different gigs with varying music styles then you’ll be happy with the currently listed categories. Each of these have more subcategories to pick from to help narrow down choices.”
If you’re a DJ in need of new music, check out the service and signup for an account now at Pulselocker.com.
Via DJTechTools
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